2012 Social Media In Recruitment Conference Programme Confirmed



The conference programme for the fourth Social Media in Recruitment Conference on the 19th April 2012 has been confirmed by Mike Taylor from Web Based Recruitment. The Conference has been designed to help Recruiters, Recruitment Agencies, Recruitment Advertising Agencies, Job Boards and Recruitment Industry suppliers get the most from using Social Media in Recruitment.

“Social media continues to play an increasingly important role in recruitment and we are delighted to offer such a varied programme, with each of the speakers having a unique insight into how social media is being used” said Mike Taylor, organiser of the Conference.  “Once again we will be featuring the latest social recruiting trends, case studies and best practice examples. So whether you are recruiting in the private or public sector there is something in the programme for everyone, covering both beginners and experienced users of social media.”

Having launched Europe’s first ever Social Media in Recruitment Conference back in July 2009, Taylor is aware of how much social media has changed traditional recruitment methods. “At our first conference in 2009 the idea of using social media as part of a recruitment strategy was totally new to a lot of delegates. Some three years later the emphasis is now on how to get the most from using social media as opposed to why to use social media in recruitment.”

Conference Subject Areas

The subject areas to be covered at the Conference will include:

  • Social media in recruitment – past, present and future
  • How companies have embraced Facebook, LinkedIn and Twitter to recruit top talent
  • The best ways to build a talent pipeline for future hires
  • How job seekers use social media when job hunting and what they expect to see from employers
  • How to develop and manage a global social media strategy
  • How to use social media to engage with potential hires and develop talent communities
  • Tools, tips & techniques to help you manage your daily social media activities
  • How social media can make your company stand out from the crowd and become irresistible!
  • Previous delegates social media success stories
  • How to incorporate mobile as part of a recruitment strategy
  • Social Media Question Time

Full details of the programme can be found at: http://www.socialmediainrecruitment.com/programme-2012/

Exhibition Area & Sponsorship

As part of the conference there will also be an exhibition area where delegates will be able to talk to companies and see demonstrations of various social media related products and services. “We introduced the expo area at the recent Mobile and Video in Recruitment Conference in November 2011 and it went down well with delegates. We have therefore decided to make an Expo Area available for the Social Media in Recruitment Conference to help delegates see a live demonstration of a product or service in action” continued Taylor.

“Getting involved as a sponsor or exhibitor at the 2012 Social Media in Recruitment Conference offers forward-thinking companies the opportunity to promote their products and services to a targeted audience and at the same time be seen as supporting one of the major social media events of the year.“



2012 Social Media in Recruitment Conference Announced – 19th April 2012



Now in its fourth year the 2012 Social Media in Recruitment Conference will take place in London on Thursday 19th April 2012: http://www.SocialMediainRecruitment.com .

The 2012 Conference is aimed at helping the following types of organisations get the most from using social media in recruitment:

  • HR & Corporate Recruiting Departments
  • Government & Public Sector Organisations
  • Recruitment Agencies
  • Recruitment Advertising Agencies
  • Job Boards
  • Recruitment Industry Suppliers
  • Recruitment Technology Providers

Since launching in July 2009 the previous three conferences have attracted over 600 delegates from around the world.

2012 Programme

The 2012 programme is currently being finalised but will again contain speakers from some of the UK’s and Europe’s leading organisations as well as further “success stories” from delegates who have attended previous Social Media in Recruitment conferences.

The “success stories” from previous delegates are extremely popular as it gives new delegates the opportunity to learn from people who have gone away and implemented what they have learnt the year before.

Previous Conference Feedback

To see some feedback from one of our previous conferences watch the video below:

Social Media Recruitment Expo Area

As well as the valuable information you will learn from the Speakers you will also have the opportunity to meet companies who offer social media related products and services in our Social Media Recruitment Expo area. If your company is interested in exhibiting or sponsoring the conference then please contact Mike Taylor (see details below).

Early Bird Ticket Savings

Any tickets purchased by the 31st December 2011 will qualify for a £50 reduction to only £299, plus VAT, per ticket. Discounts for group tickets are also available.

Click here for further ticket and pricing information.


if you have any questions about the conference then please contact the conference organiser, Mike Taylor from Web Based Recruitment, on +44 (0) 1962 883754 or by email at:

Getting The Most From Using LinkedIn Effectively In Recruitment

At the 2011 Social Media in Recruitment Conference on the 7th April in London, Laurent Brouat, founder of Link Humans, will be speaking about “Getting the most from using LinkedIn effectively in Recruitment.”

As well as being a Consultant, Speaker and regular Lecturer at Universities and Business Schools (where he teaches Social Networking and Social Media) Laurent runs workshops on how to use LinkedIn and Twitter.

In the following interview Laurent explains what he does at Link Humans and what he will be covering as part of his LinkedIn presentation at the Conference on the 7th April 2011. With Social Media changing so quickly Laurent’s presentation will focus on the latest changes at LinkedIn as well as showing Recruiters how to get the most from using LinkedIn as part of their Social Media  strategy.

Further Speaker Preview Interviews

Further interviews with the Conference Speakers are available on our Speaker Preview Interviews page.

Conference Questions

If you have any questions about the Conference then please feel free to contact me.

Mike Taylor

How Social Media & Mobile Have Changed The Way Job Seekers Search For jobs

At the Social Media In Recruitment Conference on the 7th April there will be a brand new panel session discussing how Social Media and Mobile have changed the way job seekers search for jobs.

Job seekers are invited to give their feedback before the Conference and Conference delegates in the audience on the 7th April are also invited to take part.

Panel Discussion

The panel will be answering questions about the use of social media and mobile in recruitment and so are keen to hear from job seekers about their experiences and any particular topics they would the panel to discuss.

The panel members are Felix Wetzel, Group Marketing Marketing Director for Jobsite, Matt Alder, founder of Metashift and Mark Kieve, Chief Executive of AMRIS.

Recent Research

According to some recent research from Jobsite 37% of jobseekers look to use social networking sites as part of their job search. They have also seen a 400% increase in mobile traffic to their web site over the last 12 months, with visits from mobile devices now accounting for 8% of total visits and 3.5% of the applications.


What has been your experience when looking for a job? How much has social media and mobile played a part in your job search activities?

To find out more and to leave a question visit: http://www.jobsite.co.uk/insider/social-media-mobile-changed-job-hunt-7461/

And in the true spirit of  “Social” please feel free to pass this onto anyone you know is currently job hunting so that they get an opportunity to give their feedback.

Mike Taylor

The Growth Of Social Media In Recruitment

I am busy preparing for the third Social Media in Recruitment Conference next week and I have been looking at the growth of Social Media since my first Conference in July 2009.

It is easy to think that social networking sites have been around forever as they are now very much a part of normal day to day activities. Although Linkedin has been around since 2003, Facebook since 2004 and Twitter since 2006, it has only been over the last few years that the use of Social Media in Recruitment has really started to take off.

Here are some stats showing the growth in Social Media sites from July 2009 until March 2011:


July 2009 Conference – 42 million users worldwide
March 2011: – More than 100 million users in more than 200 countries including:

  • 20 million+ members in Europe as of December 2010
  • 5 million + members in the UK as of December 2010

Extra Stats:

  • As of January 2011, LinkedIn counts executives from all 2010 Fortune 500 companies as members; its hiring solutions were used by 69 of the Fortune 100 companies as of December 31, 2010
  • More than half of LinkedIn members are currently located outside of the United States
  • More than one million companies have LinkedIn Company Pages (formerly known as company profiles)
  • There were nearly two billion people searches on LinkedIn in 2010
  • LinkedIn is currently available in six languages: English, French, German, Italian, Portuguese and Spanish.


July 2009 Conference – 250 million users
March 2011: – More than 500 million users

Extra Stats:

  • 50% of their active users log onto Facebook every day
  • Average user has 130 friends
  • In 2010 roughly 7.9 new users signed up every second of the year, on average
  • USA and the UK are in the top 3 countries, but Indonesia is second with 32.1 million users
  • The large majority of users is between 18 and 34 years old but the fastest growing age group is 65+ (+124%)
  • Average user is connected to 80 community pages, groups and events
  • Average user creates 90 pieces of content each month
  • More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month
  • There are more than 200 million active users currently accessing Facebook through their mobile devices


July 2009 Conference - Around 7 million users
March 2011: – Over 175 million users

Extra Stats:

More than 95 million tweets are written per day (latest stats September 2010) which is almost 4 million tweets per hour.

What’s Your Experience Of Social Media Been Like?

The dramatic growth in the use of Social Media looks set to continue as every day more and more Recruiters start to use Social Media.

If you are using Social Media in your organisation then it would be great to hear your feedback about what worked for you and what didn’t?

Please leave a comment below or contact me.

Other Organisations Results

If you want to discover what results other organisations are achieving with Social Media then check out our next Social Media in Recruitment Conference on the 7th April.

Mike Taylor